US EditionRAINBOWCO boosts GENMA’s global position with rebrand strategy
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RAINBOWCO boosts GENMA’s global position with rebrand strategy
NANTONG, China, June 10, 2025 /PRNewswire/ -- RAINBOWCO (SZ002483), a global leader in high-end equipment manufacturing, announced a significant brand strategy upgrade. Effective from September 1, 2025, the GENMA-KALMAR joint brand will unify under GENMA, aligning with global trends toward market consolidation in high-end equipment. This strategic consolidation aims to create a clearer global brand identity for GENMA and enhance synergies with t…
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