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Pro kabaddi, kho-kho leagues chase IPL viewership. India rediscovering regional sports

Summary by Ground News
The latest season of Pro Kabaddi League raked in 222 million viewers. Kho-kho, which ventured as a league only in 2022, also clocked in a massive audience of 184 million across various platforms. The two fast-paced sports are steadily garnering fans and eyeballs across the country.

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The Print broke the news in New Delhi, India on Friday, January 27, 2023.
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