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NYF Advertising Awards Opens 2026 Entries with Grey New York’s ‘No BS’ Campaign
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NYF Advertising Awards opens 2026 entries with Grey New York’s ‘No BS’ campaign
New Delhi: New York Festivals Advertising Awards has opened entries for its 2026 edition, rolling out a new “No BS” campaign created by Grey New York that takes a satirical swipe at awards-chasing culture. The campaign, titled “Bobby Lobby”, introduces a self-styled “jury whisperer” who claims he can deliver insider influence, secret shortcuts and guaranteed wins, poking fun at the idea that awards can be gamed rather than earned. The work spans…
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