Is the Flagship Era over? Nothing CEO Confirms There’ll Be No Phone 4 This Year as ‘We Want Every Upgrade to Feel Significant’
- This year, Nothing CEO Carl Pei confirmed in a YouTube video that Phone 4 will not launch and Phone remains the flagship for this year.
- The brand plans to double down on over-ear headphones this year while prioritizing the midrange Phone series with two variations, the company said.
- Pei says Phone will feature premium materials and bold new experimentation in terms of color despite few specs or dates revealed.
- The company announced a shift away from annual premium smartphone drops and plans to open its first New York City store and a Bengaluru store, expanding physical retail after launching Nothing Headphone in 2025.
- Citing component costs, Carl Pei said the firm will not `churn out a new flagship every year` so upgrades feel significant, while phones like Phone will cost more with UFS 3.1 adoption.
29 Articles
29 Articles
Is the flagship era over? Nothing CEO confirms there’ll be no Phone 4 this year as ‘we want every upgrade to feel significant’
Nothing has confirmed that it won't launch a Phone 4 until it can deliver a significant upgrade, but we will get a Phone 4a.
Nothing decides to move away from the traditional model to experiment with its own launch cycle
There won’t be a Nothing Phone 4 this year
2025’s Nothing Phone 3 will remain the brand’s flagship phone this year. Nothing CEO Carl Pei confirmed the Phone 4 won't launch in 2026 in a new video on the brand's YouTube channel. "There's no new flagship this year," Pei said when asked about phone plans for 2026, instead emphasizing that last year's Phone 3 remains the Nothing flagship. "We're not just going to churn out a new flagship every year for the sake of it, we want every upgrade t…
No Nothing Phone 4 in 2026, Phone 4a series will deliver flagship-like experience, Carl Pei says
Nothing CEO Carl Pei has confirmed that the London-based phonemaker will not release a flagship phone this year. Instead, the company is planning to deliver a flagship experience with the Phone 4a series.
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