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New York Mayor Zohran Mamdani Names Rafael Espinal To Lead Office Of Media And Entertainment

Espinal will lead city efforts to support artists and creatives amid a cost-of-living crisis pushing talent out, advancing policies for affordable living and work, officials said.

  • On Monday, New York City Mayor Zohran Mamdani named Rafael Espinal commissioner of the Mayor's Office of Media and Entertainment, and Espinal will report to Julie Su, Deputy Mayor of Economic Justice.
  • Espinal brings a background as a former City Council member and Freelancers Union executive director, chosen to advance the Mamdani administration's affordability agenda and support artists in New York City.
  • Industry trackers show a mixed picture: TV and movie shoots rose 17 percent year-over-year while production spend fell 32 percent to $849 million, and last week Rafael Espinal invited influencers and social media content producers to his first press briefing.
  • Mamadani ordered Espinal to withdraw the last-minute press card rules proposed by former Mayor Eric Adams, which would have required employment by a `media platform` or journalism association and expanded denial grounds.
  • Last year the New York state film and TV incentive cap was raised to $800 million, and Rafael Espinal's freelancers-focused background could create friction with industry stakeholders.
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www.diariolibre.com broke the news in on Monday, January 12, 2026.
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