US Editionlution names Mike Worden as first Chief Media Officer - adobo Magazine Online
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lution names Mike Worden as first Chief Media Officer - adobo Magazine Online
SYDNEY, AUSTRALIA — In a move that signals a deeper foray into the media landscape, marketing consultancy -lution has named industry leader Mike Worden as its first Chief Media Officer and Partner.Known for helping brands shake off legacy marketing structures in favor of nimble, in-house and hybrid models, -lution’s latest appointment underscores its expansion into media advisory, a space that’s becoming a pressure point for CMOs seeking transpa…
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