US EditionInstagram Enters Google's Radar and Changes the Rules of Tourism Marketing.
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Since July 10, Instagram has begun indexing public posts from professional accounts on Google. This move, which may seem technical at first glance, actually represents a structural shift in the digital tourism ecosystem. Instagram is no longer a closed environment but a discovery engine accessible from the world's most used search engine. The implications of this integration are profound, especially in a sector like tourism, where visual inspira…
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