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Top SmartTravelNews News

WhatsApp to Start Showing Ads to Users in Parts of the Messaging App
Meta · United States

WhatsApp to Start Showing Ads to Users in Parts of the Messaging App

52% Center coverage: 147 sources
See the Story
Málaga Spreads Its Social and Economic Success to the Mediterranean
Innovation · Andalusia

Málaga Spreads Its Social and Economic Success to the Mediterranean

More investment, an effective Mediterranean corridor, making tourism sustainable and leading the south of Europe. These are the great emergencies to face, according to those attending the Second Mediterranean Economic and Social Forum, an Iberian Press initiative in collaboration with the “La Caixa” Foundation. The event was opened this Monday with a gala dinner at the Miramar Hotel in Malaga, attended by more than a hundred experts, authorities…See the Story
5 Potential Blind Spots To Consider Before Starting A...
Valencia, Spain · Valencia

5 Potential Blind Spots To Consider Before Starting A...

Starting a new business is exciting, but before you get too far, it’s critical to lay the right foundation. The path to creating a thriving business is often filled with unforeseen challenges, some of which can be avoided. It’s important to know what the potential blind spots are in your industry to address them and […]See the Story

Accenture Upskills 500,000 Employees to Meet Growing Demand for AI Consulting

According to CEO Julie Sweet, the company’s generative AI-related revenue has jumped to $2.6 billion over the past six months, a sharp rise from $300 million in the initial half-year after ChatGPT’...Artificial IntelligenceSee the Story

Strategies to Streamline Documentation in Travel Companies

Document efficiency has become a key element for the competitiveness of travel companies. In an environment where speed of response, information accuracy, and personalized service are essential, manual processes and traditional management methods are no longer sufficient. Digital transformation not only saves time but also improves the customer experience and facilitates collaboration between geographically distributed teams. This article explor…Read Article

The Coexistence of Data Segmentation, AI, and Personalization Will Shape the Future of Tourism.

The more than 30 experts who participated this morning in the first day of the ITH Innovation Summit 2025 agreed on the necessary convergence between the development of artificial intelligence (AI), data segmentation, and personalization, elements that will shape the future of tourism. The event, which brought together more than 150 industry professionals in Madrid, addressed topics as broad and varied as the digitalization of hotel management, …Artificial Intelligence · MadridRead Article

IA en velocidad crucero: los cambios que se avecinan para el turismo, según Mary Meeker

Mary Meeker, reconocida por marcar el pulso de la innovación tecnológica a través de sus extensos informes, ha vuelto a la escena con su primer estudio desde 2019. Su AI Trends Report 2025, de más de 300 páginas, no solo traza el vertiginoso avance de la inteligencia artificial, sino que también deja entrever múltiples implicaciones concretas para el sector turístico. Desde nuevas formas de búsqueda hasta agentes autónomos, el informe ofrece una…San Francisco, California · San FranciscoRead Article

What Does Rural Tourism Offer? And What Does the Tourist Demand Want?

For many, so-called rural tourism has only been around for two or three decades, but in reality, its creation (if that's what it's called) long predates sun-and-sand tourism. We could say it's the root of tourism, although then we'd have to talk about agrotourism, since offering food and a bed was the beginning of this economic activity based on hospitality, so the human factor has always been and is fundamental. I want to talk to you about the …TourismRead Article

How Hotels Can Win at eCommerce & Drive Direct Bookings

Independent hotels have a competitive edge in their DNA – offering rare, remarkable experiences that guests want to talk about, post about, and relive. According to Expedia Group’s Unpack ’24 report, more than 90% of travelers say the vibe of a hotel is important when booking. Additionally, 67% of travelers would pay more to stay at a hotel that aligns with their preferred vibe, highlighting the significance of personalized and unique experience…DNA · SevilleSee the Story

The Hotels Network Introduces Superpilot: Pioneer in Autonomous Website Personalization for Hotels

Content brought to you by The Hotels Network. The Hotels Network (THN), a Lighthouse company and the growth platform for the direct channel for hotels, introduces Superpilot, the first AI-powered recommendation system designed to completely transform website personalization and drive direct bookings. Superpilot is a disruptive strategy that redefines how hotels approach direct channel marketing. This technology ushers in a new era of automation …Read Article

Anti-algo tripping: Gen Z travellers rebel against convenience

This is an excerpt from a report published on Volt, Globetrender's paid trends platform. Subscribe to Volt for twice monthly trend reports, a library of 200+ reports, plus two 60-minute ideation calls per year with Globetrender's in-house trend strategist. Gen Z has a love-hate relationship with algorithms. Whilst 75% of their travel inspiration comes from social media platforms (Mintel), they're simultaneously rebelling against the homogenised …Germany · GermanySee the Story

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