US EditionFrom Uncut to Unforgettable: Turning B-Roll into Brand Gold with AI Trimming
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From Uncut to Unforgettable: Turning B-Roll into Brand Gold with AI Trimming
All marketers have been there—you record hours of material, but only a small portion actually ends up in the final campaign. The rest? A combination of outtakes, behind-the-scenes shots, and unused B-roll that often gets relegated to the digital trash heap. Welcome to 2025, where the world of marketing is turning the tables on unused footage. With intelligent editing platforms such as Pippit AI, brands are making “meh” moments into meaningful, e…
·Clinton, United States
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