US EditionDoubleverify Uncovers Shadowbot Fraud Scheme Impacting Mobile and CTV Ads
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exchangewire.com
Streaming Media MagazineDoubleVerify Uncovers ShadowBot Scheme Involving 35 Million Spoofed Mobile Devices
DoubleVerify, the leading software platform to verify media quality, optimise ad performance, and prove campaign outcomes, today (25 June, 2025) released the discovery of ShadowBot, a fraudulent bot scheme that generated over 35 million spoofed mobile devices in Q1 2025 and [...] The post DoubleVerify Uncovers ShadowBot Scheme Involving 35 Million Spoofed Mobile Devices appeared first on ExchangeWire.com.
Doubleverify uncovers Shadowbot fraud scheme impacting mobile and CTV ads
Doubleverify has identified a bot scheme that spoofed over 35 million mobile devices and cost advertisers $2.5 million since early 2025.The announcement:DoubleVerify (“DV”) (NYSE: DV), the leading software platform to verify media quality, optimise ad performance, and prove campaign outcomes, today released the discovery of ShadowBot, a fraudulent bot scheme that generated over 35 million […]
The DoubleVerify technology platform, revealed the existence of a massive fraud system called ShadowBot. Active in the first quarter of 2025, this bot generated more than 35 million fake mobile devices, causing an estimated loss of $2.5 million for unprotected advertisers. Detected by DoubleVerify's Fraud Lab, this fraud exploited rudimentary techniques – emulators, fake application identifiers, questionable proxys – while targeting mobile envir…
DoubleVerify uncovers ShadowBot fraud scheme
DoubleVerify, a software platform to verify media quality, optimise ad performance, has released the discovery of ShadowBot, a fraudulent bot scheme that generated over 35 million spoofed mobile devices in Q1 2025 and cost unprotected advertisers an estimated $2.5 million (€2.1m) since the start of the year. The DV Fraud Lab identified ShadowBot targeting mobile […]
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