How Strategy, Data, and Amplification Supercharge Creator Marketing
4 Articles
4 Articles
How Strategy, Data, and Amplification Supercharge Creator Marketing
At ADWEEK’s 2025 Social Media Week conference in May, Pearpop founder and CEO Cole Mason and investor Alexis Ohanian sat down with ADWEEK’s chief content officer, Zoe Ruderman, to discuss their business philosophy, which starts with the idea that everyone is a creator.
Content creators can now speak directly to Congress. What will that accomplish? - Tubefilter
After nearly a year of lobbying for the creator economy on Capitol Hill, MatPat and Stephanie Patrick have joined the official Congressional Creators Caucus, launched by Reps. Yvette Clarke (D-NY) and Beth Van Duyne (R-TX). The caucus, which includes Clarke, Van Duyne, other reps, and multiple creators like the Patricks, plans to educate not-so-internet-savvy members of Congress about how economically and socially significant the content creatio…
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