US EditionCMO of the Week: Vuori's Karen Riley-Grant - Brand Innovators
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CMO of the Week: Vuori's Karen Riley-Grant - Brand Innovators
When seasoned brand marketer Karen Riley-Grant was offered the opportunity to join the growing athleisure brand Vuori last year as chief marketing officer, she was excited by the opportunity to build a lasting brand. “It was a perfect opportunity to take my experience that I’ve had in other roles and be part of creating something new,” says Riley-Grant, “and work alongside the founder to bring his vision and values to life and amplify them in a …
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