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Cannes Lions Investigating Grand Prix Winner DM9

Summary by | Reel 360 - Advertising, Film, TV, Media, Music, Entertainment
The Cannes Lions International Festival of Creativity is reviewing one of its 2025 Grand Prix winners after allegations surfaced that a case study video submitted as part of the entry may have been doctored. At the center of the investigation is São Paulo-based agency DM9, part of the DDB network under Omnicom Group. The campaign in question, “Efficient Way to Pay” for Consul Appliances, was awarded the Creative Data Grand Prix on Wednesday and …
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Globo broke the news in Brazil on Friday, June 20, 2025.
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