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Burger King Announces New Brand Managers in Mexico - Merca2.0 Magazine

Summary by Revista Merca2.0
According to Statista, 57 percent of consumers share a brand for their values. Buger King Mexico reported on the announcement of the brand’s new guidelines. 73 percent of consumers recognize that they have a preference for a brand for their trajectory. Burger King Mexico announced the appointment of Oscar Alcántara as general manager and the incorporation of Rodrigo Suárez Urquiza as marketing director, who have solid experience to carry one of …
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MEXICO CITY.— Burger King Mexico announces a new stage in its leadership structure, with the appointment of Oscar Alcántara as general director and the incorporation of Rodrigo Suárez Urquiza as marketing director, both with a solid track record in the consumer industry. Oscar Alcántara has more than 14 years of experience in FMCG and QSR. He has held managerial positions in companies such as Mars and The Chlorox Company, as well as leading the …

According to Statista, 57 percent of consumers share a brand for their values. Buger King Mexico reported on the announcement of the brand’s new guidelines. 73 percent of consumers recognize that they have a preference for a brand for their trajectory. Burger King Mexico announced the appointment of Oscar Alcántara as general manager and the incorporation of Rodrigo Suárez Urquiza as marketing director, who have solid experience to carry one of …

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Revista Merca2.0 broke the news in on Monday, June 2, 2025.
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