Brownstein and NJM redefine “Great” in latest campaign installment
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Brownstein and NJM redefine “Great” in latest campaign installment
Brownstein is back with a fresh spin on NJM Insurance Group’s award-winning “No Jingles or Mascots” campaign—this time tackling the word great and all the ways it’s been overused, diluted, and stripped of meaning. The new series of spots, simply titled “Great,” aims to exaggerate claims and empty slogans by contrasting them with NJM’s straightforward promise: genuinely great insurance built on trust, service, and integrity. The comedy-driven wor…
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