US EditionNigeria: BBNaija Season 10 - Imisi Wins N150m Grand Prize
Imisi Ayanwale secured 42.8% of votes to win Big Brother Naija Season 10 and claimed a ₦150 million prize including cash, an SUV, and endorsements.
- The 10th season of Big Brother Naija concluded on Sunday with 23-year-old Opeyemi Imisi Ayanwale winning the grand prize in Lagos, Nigeria.
- The season began with 29 contestants and ended with nine finalists, as Imisi's journey from a vulnerable underdog to the winner captivated audiences.
- Imisi earned the nickname "Ijoba 606" from fellow housemate Kulture after completing a Head of House challenge and openly shared her traumatic childhood.
- Imisi secured victory with 42.8% of the votes, earning a grand prize package worth N150 million, which comprised N80 million cash along with a newly provided SUV, while runner-up Dede received 15.94% and Koyin placed third with 15.23%.
- Her victory, celebrated as a triumph of authenticity and resilience over social barriers, marks her as the fourth female winner and underscores the democratic nature of the voting process.
17 Articles
17 Articles
How Imisi won the BBNaija Season 10
Imisi's road to victory in BBNaija Season 10 was fueled by her background and connection with the audience, rather than pity votes. Opeyemi Imisi Ayanwale, the 23-year-old fashion designer from Oyo State, claimed the Big Brother Naija Season 10 crown with a decisive 42.8% of the vote. Her victory was less a reality TV win and more a powerful cultural coup, an emphatic triumph of the underdog over the invisible wall of classism. In this article, …
BBNaija Season 10: Imisi wins N150m grand prize
The 10th season of the reality television show Big Brother Naija came to a close on Sunday, with 23-year-old Imisi Ayanwale, popularly known as Imisi, emerging as the winner. Imisi, who enjoyed massive support from her loyal fanbase known as “Ijoba 606,” clinched the title after ten weeks in the Big Brother House, beating 28 other contestants to take home the grand prize of N150 million, which includes N80 million in cash and a brand-new SUV. Sh…
BREAKING: Imisi wins BBNaija Season 10
Big Brother Naija reality show housemate, Imisi, has emerged the winner of the 2025 season. Imisi triumphed over eight other finalists to claim prizes worth N150 million after 71 days in the house. The “10/10” season premiered on Saturday, 26 July 2025, featuring intense competition among 29 housemates — 15 women and 14 men. However, the grand finale featured just nine housemates: Dede, Imisi, Isabella, Jason Jae, Kaybobo, Kola, Koyin, Mensan an…
X-User breaks down the 'Tax' BBNaija inner Imisi may owe on her 150 Million prize
Following Imisi’s historic win in the just-concluded Big Brother Naija reality TV show, a Nigerian X user has sparked conversation after breaking down the potential tax implications of such a large cash prize. Recall that Imisi Ayanwale has emerged the winner of the Big Brother Naija season 10, winning a 150 million cash prize alongside other […] The post X-User breaks down the ‘Tax’ BBNaija inner Imisi may owe on her 150 Million prize appeared …
Most BBNaija winners end up looking broke – Deji Adeyanju
GistReel Lawyer, Deji Adeyanju shares his observation as he wonders why most BBNaija winners end up looking broke, despite the prize money they bagged. He took to his X page to share this following the recent conclusion of the BBNaija season 10 edition, in which the housemate, Imisi had bagged 120 million. Deji Adeyanju. Deji Adeyanju makes an observation The controversial political commentator wondered whether those who win the reality show act…
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