Disney Fans Hoping for Lower Prices? Bob Iger Shuts Down the Idea, Citing ‘Strong Demand’
- CEO Bob Iger announced that Disney plans to double its investment in theme parks to $60 billion over ten years, with major expansions at Disneyland and Disney World.
- Disney is expanding its cruise line business, launching new ships and doubling the size of the Avengers Campus at Disney California Adventure.
- Iger emphasized that Disney is focused on expanding current parks and resorts, not opening new locations during a shareholders' meeting.
- The CEO highlighted the positive economic impact these developments will have, creating thousands of jobs in Florida and California.
10 Articles
10 Articles
When my mom died suddenly, there was only one place to mourn: Disneyland
Like many in America, Todd Martens grew up with parents who devoted the bulk of their vacation time to Disney's theme parks. He now understands them as places to make sense of the world rather than to escape it.
Disney Fans Hoping for Lower Prices? Bob Iger Shuts Down the Idea, Citing ‘Strong Demand’
Disney vacation cost concerns are rising: It’s no secret that a trip to Disney Parks isn’t the affordable getaway it once was. Families saving up for that magical vacation have watched ticket prices climb year after year, leaving many to wonder: Is the cost of a Disney trip finally too high? Earlier this year, reports surfaced that even Disney executives were concerned about pricing, as data suggested fewer guests were planning to return. Now, d…
Bob Iger On How Disney Is Turbo-Charging Theme Parks
In the fall of 2023, Disney announced plans to double its investment in theme parks to $60 billion over ten years. Today, CEO Bob Iger spent a big chunk of time sharing “some of what we’ve been up to” with shareholders at the company’s annual meeting, touting new lands and attractions from Cars, Avatar, Lion […]
Disney CEO Defends Park Pricing, Unveils New Tech and Plans 7 More Cruise Ships
Skift Take: Disney is spending $30 billion to expand its theme parks and cruise line in part to keep prices in check and avoid discounting. -Sean O'NeillRead the Complete Story On Skift
Bob Iger Says Disney Turbo-Charging Theme Parks With Lion King, Cars, Monsters Inc., Avatar, Coco & More
In the fall of 2023, Disney announced plans to double its investment in theme parks to $60 billion over ten years. Today, CEO Bob Iger spent a big chunk of time sharing “some of what we’ve been up to” with shareholders at the company’s annual meeting, to
No Budget-Friendly Disney Trips Ahead—Bob Iger Defends Pricing Strategy
It’s no secret that a trip to Walt Disney World or Disneyland is more expensive than ever, and fans have taken notice. For years, ticket prices have steadily climbed, with some guests feeling like their once-affordable family vacation is becoming a luxury experience. But is Disney doing anything about it? Credit: Inside The Magic Disney CEO Bob Iger Addresses Theme Park Pricing Concerns—But Did He Really Answer the Question? During a recent shar…
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