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Blake Power: The Trust Recession & Implications for Brands

Summary by Campaign Brief

By Blake Power, General Manager of Sydney, Hearts & Science If 2024 was the year that we all found the true power of generative AI, 2025 is the year that we began questioning everything we read, see and hear. Our latest Change of Heart research with The Lab shows we are living in what c

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1 Articles

1 Articles

Blake Power: The Trust Recession & Implications for Brands

By Blake Power, General Manager of Sydney, Hearts & Science If 2024 was the year that we all found the true power of generative AI, 2025 is the year that we began questioning everything we read, see and hear. Our latest Change of Heart research with The Lab shows we are living in what c

18 hours ago

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Campaign Brief broke the news in 18 hours ago on Tuesday, October 21, 2025.

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