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Chinese milk tea giant Chagee under fire in Vietnam, Malaysia for featuring controversial ‘nine-dash line’

  • Chagee faces backlash in Malaysia and Vietnam due to its app displaying China's disputed nine-dash line claim over the South China Sea, leading to calls for a boycott.
  • Social media users in Malaysia expressed outrage, stating that the brand has insulted Malaysia's sovereignty.
  • The controversy is part of ongoing tensions over China's claims, which overlap with those of Malaysia, Vietnam, and other nations in the region.
  • Chagee has not issued any public statements or apologies regarding the controversy.
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South China Morning Post broke the news in Hong Kong on Wednesday, March 19, 2025.
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