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Apple announces new Issey Miyake Apple pocket phone carrier

  • On Nov. 11, Apple Inc. unveiled the iPhone Pocket, which will be sold starting Friday, Nov. 14, on the Apple website and at select Apple retailers in eight countries.
  • Designed with Issey Miyake, the pouch uses stretchy nylon and polyester with pleats mirroring Miyake's Pleats Please design and fits any iPhone, inspired by a 'piece of cloth.'
  • Priced at $149.95 and $229.95, the product comes in two sizes with a short strap available in eight colors and a long strap offered in three colors.
  • Internet commenters criticized the steep price, comparing the pouch unfavorably to the $29 iPod Socks, while The Verge and Marques Brownlee also questioned the launch.
  • Following the iPhone 17 launch, the pouch collaboration drew attention because late Issey Miyake designed Steve Jobs' iconic turtlenecks and will have a limited release in select Apple stores and online.
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2700 kronor – for a sock. At least that's how Apple's new iPhone gadget is described on social media. According to the company itself, the product is inspired by a piece of fabric.

·Stockholm, Sweden
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macstories.net broke the news in United States on Tuesday, November 11, 2025.
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