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FTC Alleges Amazon Used Subscription Traps, Made Prime Cancellation Difficult

Amazon will pay $2.5 billion including a $1 billion penalty and $1.5 billion in refunds to about 35 million US customers misled into Prime memberships, the FTC said.

  • Amazon agreed to pay a $2.5 billion settlement on Thursday, including a $1 billion civil penalty and $1.5 billion in refunds, ending a two-year legal battle after a Seattle federal court trial began.
  • The Federal Trade Commission alleged Amazon used misleading `subscription traps` during Prime enrollment, highlighting checkout pop-ups and billing detail collection without clear terms.
  • Approximately 35 million affected U.S. customers who signed up between June 23, 2019 and June 23, 2025 could get refunds capped at $51, with automatic payouts within 90 days of the FTC order.
  • As part of the settlement, Amazon must provide clear disclosures, simplify cancellations, and remove misleading prompts like the `No, I don't want Free Shipping` button.
  • Amazon said it did not admit wrongdoing and implemented changes, but Lina Khan called the settlement a `drop in the bucket`; analysts noted the payout is just over 5% of Prime subscription revenue.
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WABC broke the news in on Sunday, September 28, 2025.
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