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Amazon takes creative reins of James Bond, ending an era of family control of 007

  • Amazon MGM Studios has gained creative control of the James Bond franchise, ending over 60 years of family control.
  • The franchise has been a significant cultural icon, viewed by at least 20% of the world's population, emphasizing its importance to fans.
  • Barbara Broccoli acknowledged that the executives at Amazon have not been compatible with the Bond brand.
  • Mike Hopkins expressed honor in continuing the Bond legacy, stating that they look forward to ushering in the next phase of 007.
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Forbes broke the news in United States on Thursday, February 20, 2025.
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