US EditionAmazon goes all out with A’Maison Port at Cannes Lions - Brand Innovators
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Amazon goes all out with A’Maison Port at Cannes Lions - Brand Innovators
Amazon returned to the Cannes Port during the Cannes Lions this year, with a bigger and better activation that brings its digital businesses to life in the physical form. A’Maison, as the brand calls it, began four years ago when they decided to build out a space and could only find an empty parking lot to the left of the Palais. “It was a bit of a risk when we started. But we decided we’re customer obsessed at Amazon and we wanted a place that …
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