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Top SportsMarketing.fr News
Carlos Alcaraz · FranceSpanish tennis player Carlos Alcaraz has become Danone’s new global ambassador. At just 22 years old, the tennis icon will play a cross-functional role across the Group’s brands and categories to promote long-term healthy habits, focusing on balanced nutrition, healthy hydration, and regular physical activity from an early age. As the embodiment of a new generation of athletes: high performing, but also authentic, inspiring, and deeply rooted in…See the Story
Carlos Alcaraz Becomes Danone's New Global Ambassador - World Tennis Magazine
Coverage: 2 sources
SoccerFifa has signed up Airbnb as a last-minute commercial partner for the Club World Cup, which starts tomorrow in the US. Airbnb will offer “official fan accommodation” as part of a three-year deal with Fifa that also includes next summer’s men’s World Cup, which the US is co-hosting with Canada and Mexico, and the 2027 Women’s World Cup in Brazil. “The World Cup brings the world together – and so do we,” said Airbnb CEO Brian Chesky. Starting wit…See the Story
Airbnb Gets Into Bed with Fifa with Last-Minute Club World Cup Deal
Brest, Brittany · BrestAnd why not a round the world backwards? It is the most audacious round the world of maritime history, never curled in solitary on multihulls: Guirec Soudée will try the round the world backwards on the maxi trimaran Ultim MACSF. Departure at the end of 2025. The round the world backwards: what is it? It is a Vendée Globe course backwards, against the prevailing winds and currents. At the start of Brest, Guirec will cross Cape Horn first, before…Read Article
