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Zert Essential and the business of building a digital brand
Summary by The Independent Uganda:
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Zert Essential and the business of building a digital brand
Kampala, Uganda | THE INDEPENDENT | Uganda’s creator economy has lowered the barriers to entry into film, digital media and brand marketing. It has also blurred the line between public profile and public record. Few emerging creators illustrate that tension more than Kizito Sirajje, known professionally as Zert Essential, whose career spans content creation, filmmaking, digital marketing and publishing. Sirajje positions himself at the centre of…
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