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Zakopane Aims at Tourists From the Middle East. It Is Supposed to Be Like a European Dubai

Summary by Business Insider (Poland)
Zakopane is increasingly making its presence felt on the map of tourist destinations for visitors from Arab countries. Although their numbers do not always translate into official data, the city authorities see great potential in them. During the last meeting of the Tourism Commission, local councillors wondered how to effectively promote the capital of the Tatras among this group of tourists. Their plan? To focus on modern communication tools.
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Zakopane is increasingly making its presence felt on the map of tourist destinations for visitors from Arab countries. Although their numbers do not always translate into official data, the city authorities see great potential in them. During the last meeting of the Tourism Commission, local councillors wondered how to effectively promote the capital of the Tatras among this group of tourists. Their plan? To focus on modern communication tools.

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Business Insider (Poland) broke the news in on Friday, June 20, 2025.
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