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YouTube Surpasses Disney in TV Viewing in Massive Win for New Media — Legacy Media Left Reeling as Entertainment Landscape Shifts

Summary by thatparkplace.com

In a stunning turn that should have traditional media execs hitting the panic button, YouTube has officially claimed the top spot in total TV viewing share, surpassing even the once mighty Disney. According to Nielsen's latest Distributor Gauge Report, YouTube racked up a record 11.6% of all U.S. TV viewership in February, marking just the second time the platform has done so since the report’s inception. The post YouTube Surpasses Disney in TV …

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Nolte: Disney Loses Top Spot in TV Viewing to YouTube

The Disney Grooming Syndicate has lost the top spot in total television viewing to YouTube.

19 hours ago·United States

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thatparkplace.com

YouTube Surpasses Disney in TV Viewing in Massive Win for New Media — Legacy Media Left Reeling as Entertainment Landscape Shifts

In a stunning turn that should have traditional media execs hitting the panic button, YouTube has officially claimed the top spot in total TV viewing share, surpassing even the once mighty Disney. According to Nielsen's latest Distributor Gauge Report, YouTube racked up a record 11.6% of all U.S. TV viewership in February, marking just the second time the platform has done so since the report’s inception. The post YouTube Surpasses Disney in TV …

23 hours ago

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Seniors are watching twice as much YouTube on TVs as they were a year ago - Tubefilter

YouTube is back on top of the TV world, and senior citizens are a big reason why. The latest edition of Nielsen‘s The Gauge report found that YouTube accounted for 11.6% of TV usage in February, with traffic from users ages 65 and up nearly doubling year-over-year. The 11.6% share is the highest figure among the media platforms measured for Nielsen’s report. Disney, which had led the previous iteration of The Gauge, fell back to second place wit…

16 hours ago

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Nielsen: YouTube was the #1 TV distributor in February, making up 11.6% of all US TV; viewers over age 50 accounted for 36% of time spent watching YouTube on TV

Top news and commentary for technology's leaders, from all around the web.

17 hours ago·California, United States

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YouTube Sees Record Viewing, Beats Disney in TV Viewing Share

During February YouTube has 11.6% of TV viewing compared to 10% for Disney in Nielsen’s February Media Distributor Gauge

19 hours ago

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Nielsen: YouTube made up 11.6% of all US TV use, the most of among media providers; viewers over age 50, accounted for 36% of time spent watching YouTube on TV

Mediagazer presents the day's must-read media news on a single page.

21 hours ago

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Cord Cutters News broke the news in 1 day ago on Tuesday, March 25, 2025.

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