WPP Media bags Nilkamal media mandate, to be led by EssenceMediacom

WPP Media wins Nilkamal’s full media mandate, EssenceMediacom to lead execution

WPP Media has won the consolidated media mandate for Nilkamal Limited, with EssenceMediacom appointed to handle both digital and offline media duties. The mandate includes media planning and buying, digital strategy, and execution. As part of the engagement, EssenceMediacom will aim to expand Nilkamal’s reach among digitally active consumers and support the brand’s marketing efforts across platforms. The agency is expected to utilise WPP Media’s…

WPP Media bags Nilkamal media mandate, to be led by EssenceMediacom

New Delhi: WPP Media has secured the media mandate for Nilkamal, with EssenceMediacom leading the charge across both digital and offline channels.  The mandate covers media planning and buying, digital strategy, and execution. This digital-first mandate is focused on accelerating Nilkamal’s brand growth by expanding reach among new-age consumers, deepening brand engagement, and driving measurable business outcomes. In a statement, WPP Media said…