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Why James Dyson got into vertical farming

Summary by Fast Company
Inside a greenhouse in the English countryside, one of the newest inventions from Dyson just went through its first large-scale test: an 18-foot-tall rotating wheel of strawberry plants, designed to ensure each plant gets its share of sunlight. Dyson, the multibillion-dollar brand, is best known for designing products like vacuums and ultra-high-end hair dryers. But the company also bought a farm in 2013, and now owns 36,000 acres of land across…

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Fast Company broke the news in on Wednesday, July 16, 2025.
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