US EditionWhy AI (not tariffs) is fueling the Chinese D2C TikTok takeover
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Why AI (not tariffs) is fueling the Chinese D2C TikTok takeover
By Sabri Suby, founder of King Kong When Trump ramped up tariffs by 145%, the world wouldn’t shut up about ‘the death of global trade’. But while the talking heads argued over trade policy, Chinese manufacturers were strapping in, firing up ChatGPT, and using AI to hijack the direct-to-consumer market. For decades, manufacturers had been stuck in the shadows, quietly producing goods and letting Western brands take all the credit. But now, Chines…
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