Wallet wars: Why credit card loyalty is under threat
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Wallet wars: Why credit card loyalty is under threat
Credit card adoption in the US has steadily rebounded since 2012 following a dip after the 2008 financial crisis. Today, 79% of households hold at least one card, with an average of 3.8 per household. The average balance, after years of decline, is rising again, now at $3,080. However, our latest MacroMonitor data signals a turning point. While traditional credit cards still dominate, newer forms of paymen…
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