Three Years After Dylan Mulvaney Backlash, Bud Light Is Sponsoring White House UFC Match
The beer brand is trying to recover from a boycott that cost Anheuser-Busch about $1.4 billion in North American revenue, CBS reported.
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5 Articles
Bud Light sponsors Trump’s UFC cage fight 3 years after MAGA boycotted over trans influencer video
Bud Light has gone from sponsoring Pride events in major U.S. cities to sponsoring the Trump administration’s UFC cage match on the White House lawn. Three years after a one-off Instagram video partnership with transgender influencer Dylan Mulvaney sparked a MAGA boycott, the brand’s logo will appear alongside those of Dodge Ram, Morgan & Morgan, Corona Extra, and Polymarket in the massive temporary arena constructed on the White House’s South L…
Bud Light to sponsor UFC Freedom 250, despite massive MAGA boycott
Bud Light branding appeared on the White House South Lawn ahead of UFC Freedom 250, a seven-fight card celebrating President Donald Trump's 80th birthday on June 14. The temporary arena covering the South Lawn displays logos for Ram, Morgan & Morgan, Bud Light, and Crypto.com, reports Anchorage Daily News. The sponsorship drew immediate ridicule from critics who recalled conservatives' fierce 2023 boycott of Bud Light after the brand sent a comm…
Anheuser-Busch Is Getting the Bigotry It Paid for With Bud Light's UFC Deal
June is Pride Month, but you wouldn’t know it by looking at the social media feeds or press releases of the country’s biggest beverage-alcohol companies. Less than two years into the second Trump administration, they’ve mostly abandoned their diversity, equity, and inclusion programs, cut back on their donations to queer organizations, and re-embraced a homogenous vision of the American drinking public that’s as soothing to C-suiters as it is an…

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