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This Black woman-owned streetwear store is in an East Oakland backyard

Summary by Ground News
Shauncy Jackson is the founder, owner, and creative director of Oakland Don't Play. The streetwear brand's mission is to show off Oaklanders' pride in the face of racism, gentrification, and negative media coverage. Jackson launched her clothing brand in response to racist incidents in Oakland and across the U.S.

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  • 100% of the sources lean Left
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The Oaklandside broke the news in on Monday, December 4, 2023.
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