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For years, it was a regular feature on German television at 8 p.m.: "Guten Abend, meine Damen und Herren, ich begrüße Sie zur Tagesschau" (Good evening, ladies and gentlemen, I welcome you to Tageschau). But broadcaster ARD has now said goodbye to that official greeting, and viewers are no longer ladies and gentlemen. The news broadcast apparently changed the regular greeting on November 21. Presenters now welcome the audience with a shorter ver…
"It's a disgrace!" There is huge excitement on social networks because the German news program "Tagesschau" has changed a long-standing ritual. The phrase "ladies and gentlemen" in the greeting at the beginning of the daily news program at 8 p.m. has been abolished. The sentence "Good evening, ladies and gentlemen, I welcome you to the Tagesschau" was last heard on November 20, a spokesperson for NDR told dpa. The new greeting has been used sinc…
Frankfurter Allgemeine
apollo-news.netIt is a long-standing tradition for news presenters to address the audience with “Ladies and Gentlemen”. But that is now over; the greeting is no longer “accessible” enough.
The way the audience is greeted is now different. The focus is increasingly on the spoken word, it was said.
For decades, the ARD/NDR “Tagesschau” has begun with the words: “Good evening, ladies and gentlemen, I welcome you to the Tagesschau.” Since November 21st, things have changed; the Tagesschau editorial team has broken with this polite greeting. Now it is simply: “Good evening, I welcome you to the Tagesschau.” Well, at least people are not yet addressed informally; but that will probably not be long in coming. After all, addressing people formal…
NDR spokesman: "Corresponds to the desire for an authentic and accessible approach"
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