7 Reasons a Corporate Video Needs to Be Professionally Done

7 Reasons a Corporate Video Needs to Be Professionally Done

A corporate video is an informational or persuasive video used to promote a company, organization, product, or service. Your video doesn’t need to be an elaborate production to broadcast. The whole point is to make a professional video that will grab the attention of your viewers, help you make the sale, and get people talking about your brand. 1. Delivers a Clear Message Many videos are boring, too long, confusing, or irrelevant. Hire a profess…

How to Develop a Brand Strategy—The Full Guide

Table of ContentsBrand DefinitionBrand StrategyBuild Your Brand StrategyBrand Awareness Strategy In today’s competitive market, having a well-defined brand strategy is the foundation of any successful business. Far more than just a logo or tagline, a proper brand strategy encompasses your company’s identity, purpose, and the relationships you build with your customers. For UK businesses looking to stand out, a thoughtful brand strategy provides …

The CMO Role Needs A Rebrand - Branding Strategy Insider

This is yet another milestone moment for marketing and brand management. Why? Because the pages of our business press report that many well-known brands