The Boston Consulting Group Matrix: A Strategic Framework for Affiliate Marketers
1 Articles
1 Articles
The Boston Consulting Group Matrix: A Strategic Framework for Affiliate Marketers
With limited time and resources, affiliate marketers must make calculated choices about where to focus their efforts—whether they’re managing a portfolio of niche sites or multiple content sections within a single authority site. The challenge is familiar to every affiliate marketer: some content areas drive traffic but struggle with conversions, while others convert well but reach too few visitors. Some newer initiatives show promise but deman…
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