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Tackling Tool Fragmentation for Martech Success

Summary by CMS Critic
Yang Han is the Co-Founder and CTO at StackAdapt and a CMS Critic contributor.    Marketers are drowning in tools but starving for connection. Over the past decade, martech stacks have ballooned, crammed with platforms for everything from email automation to customer journey mapping.  Yet instead of making teams faster and smarter, too many disconn...
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CMS Critic broke the news in on Friday, May 23, 2025.
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