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SZA launches Not Beauty: redefining lip products with her signature style

  • SZA is launching Not Beauty, a new line of lip glosses, during her Grand National Tour.
  • SZA created Not Beauty to fill a need for long-lasting, moisturizing lip products that were unavailable.
  • The initial launch features three lip gloss shades, Strawberry Jelly, In the Flesh, and Quartz, available at tour pop-up shops.
  • SZA stated, "Not Beauty wasn't about me trying to enter the beauty market, it's about me filling a need."
  • Not Beauty lip glosses are vegan, cruelty-free, and will expand into stains, liners, and creams, meeting clean beauty standards.
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Uproxx broke the news in on Tuesday, April 15, 2025.
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