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"Some of Our Restaurants Are Served by 90% Foreign Customers," Says Kyoto Katsugyu, a Beef Cutlet Chain. The Deep Reason Why the President Is so Adamant that "It's Fine" Even if Japanese Customers Are only a "Small Percentage" of the Restaurant's Customer

Summary by toyokeizai.net
The concept of Gyukatsu Kyoto Katsugyu (hereinafter referred to as Kyoto Katsugyu) is to "establish gyu-katsu as a global brand on par with sushi, ramen, and tempura." As per the plan, as of 2025, the restaurant will operate in eight countries around the world, with customers reaching nine…
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The concept of Gyukatsu Kyoto Katsugyu (hereinafter referred to as Kyoto Katsugyu) is to "establish gyu-katsu as a global brand on par with sushi, ramen, and tempura." As per the plan, as of 2025, the restaurant will operate in eight countries around the world, with customers reaching nine…

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toyokeizai.net broke the news in on Saturday, May 31, 2025.
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