Slather launches follow-up campaign with darkly comedic Aussie infomercial

SLATHER, SICKDOGWOLFMAN skewer the sun in new SPF campaign

MELBOURNE, AUSTRALIA –  Australian SPF Brand, SLATHER, has followed up its face melting 2025 debut with a skin peeling successor via its brainchild, Melbourne independent, SICKDOGWOLFMAN and Haven’t You Done Well. SLATHER is a locally inspired, made, and owned SPF 50+ brand, created by SICKDOGWOLFMAN that recently celebrated 12 months in the market. In a sun-loving country that sadly sits at number one in the world for skin cancer, the brand lau…

Slather opens 2026 with skin-peeling infomercial

Australian SPF brand Slather has kicked off 2026 with a graphic new campaign that builds on the brand’s provocative debut, once again enlisting Melbourne independent agency Sickdogwolfman and production company Haven’t You Done Well. The new spot follows Slather’s face-melting launch campaign from 2025 and leans further into the brand’s unapologetic tone, this time using a skewed take on the classic Australian infomercial format to underline the…

Slather launches follow-up campaign with darkly comedic Aussie infomercial

Australian SPF brand Slather has released a new campaign, created with SICKDOGWOLFMAN and Haven’t You Done Well, highlighting its SPF 50+ sunscreen with a humorous twist on the Aussie infomercial format.The announcement:Australian SPF Brand, SLATHER, has followed up its face melting 2025 debut with a skin peeling successor via its brainchild, Melbourne independent, SICKDOGWOLFMAN and […]