Skittles blasted over new pro-LGBTQ packaging: ‘Time to Bud Light them’
- Skittles, owned by Mars Incorporated, is facing backlash from conservatives over its new LGBTQ-friendly packaging and messaging, similar to the Bud Light boycott.
- The new packaging features phrases like "Black Trans Lives Matter" and "Joy is Resistance" and is a result of a collaboration with the Gay & Lesbian Alliance Against Defamation.
- Conservatives on social media are calling for a boycott of Skittles, expressing dissatisfaction with the candy brand's promotion of LGBTQ inclusion and tolerance.
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New ‘Black Trans Lives Matter’ Skittles Packaging With Children's Illustrations Is Released
Skittles, a candy company owned by the Wrigley Company of Mars Inc. and whose famous motto is "Taste the Rainbow," is the latest brand to face backlash over new packaging that includes the statement "Black Trans Lives Matter" and child-like illustrations, appealing to underage shoppers.
·San Diego, United States
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