Coffee Mate’s ‘White Lotus’ Moment Took An Unexpected Turn

Nestlé Executive Reacts to “Awkward” ‘White Lotus’ Piña Colada Brand Collab With Coffee Mate

Nestlé executive shares reaction to The White Lotus season three finale after Coffee Mate partnered with the show for a piña colada-flavored creamer.

Reviews of New Food: Coffee Mate White Lotus Thai Iced Coffee Creamer

I was half-listening to a true crime podcast when the ad came on. I perked up when I realized it was for White Lotus branded coffee creamer. It promised something like a luxurious Thai vacation vibe without leaving your house, and I wondered if the ad writers had ever seen White Lotus. That’s the contradiction of White Lotus, though. It’s a show about terrible people doing shitty things and making their lives worse. It’s also about having exactl…

Coffee Mate’s ‘White Lotus’ Moment Took An Unexpected Turn

Coffee Mate's recent collaboration with HBO's "The White Lotus" provides a masterclass in how brands must be prepared to pivot when reality doesn't match the marketing.

Nestlé Exec Reacts To “Awkward” ‘White Lotus’ Tie-In For Piña Colada Brand Partnership

SPOILER ALERT: This post contains details about The White Lotus‘ Season 3 finale. Although Duke University wasn’t down with The White Lotus displaying its logo along with some attempted familicide, Nestlé is leaning into the moment. Following last week’s Season 3 finale of Mike White‘s hit HBO series, Nestlé exec Daniel Jhung explained that the company was not aware of the episode’s poisoned piña colada plotline when its brand Coffee Mate ag…

Coffee Mate on its piña colada creamer after 'White Lotus' finale: 'This is awkward'

Nestlé was apparently unaware of the role piña coladas would play in the Season 3 finale when the coffee creamer hit shelves in January.

Coffee Mate is reveling in its unexpected piña colada success after 'The White Lotus' finale

Timothy and Victoria Ratliff in the season finale of "The White Lotus."Fabio Lovino/HBOCoffee Mate released two themed flavors for "The White Lotus": piña colada and Thai coffee.Piña coladas featured on the hit show's finale on Sunday night, a surprise to the creamer maker.Warning: spoilers — and spoiled coconut milk — ahead.Coffee Mate's marketing team sprang into action after "The White Lotus" finale aired on Sunday night, creating a semi-vira…