SG Teams Up with Salesforce to Digitise India’s Cricket Equipment Industry

SG Bats teams up with Salesforce in first-ever collaboration to digitise India’s cricket equipment industry - CRN

Sanspareils Greenlands (SG) and Salesforce announced a strategic collaboration to digitise SG Cricket’s trade channel sales operations and dealer management system. The unified Salesforce platform will give SG a complete […] The post SG Bats teams up with Salesforce in first-ever collaboration to digitise India’s cricket equipment industry appeared first on CRN

SG Teams Up with Salesforce to Digitise India’s Cricket Equipment Industry

Sanspareils Greenlands (SG), a leading Indian cricket and sports equipment manufacturer, announced on September 15 a strategic collaboration with Salesforce to digitise its trade channel sales operations and dealer management system across more than 850 locations in India. The partnership marks Salesforce’s first collaboration within India’s cricket equipment ecosystem. SG will deploy Salesforce Service Cloud, automation and a unified Dealer Man…