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Rogers Closes Deal with BCE to Become Majority Owner of MLSE

TORONTO, ONTARIO, CANADA, JUL 2 – Rogers increases its sports portfolio controlling 75% of MLSE, with assets valued at $9.2 billion, aiming to unlock shareholder value and expand Canadian sports media presence.

  • On July 1, Rogers completed its purchase of BCE’s 37.5% MLSE stake, increasing its ownership to 75% and becoming the majority owner.
  • Building on its 2012 investment, Rogers acquired BCE’s 37.5% stake in MLSE on July 1 to capitalize on soaring franchise values and strengthen its media rights portfolio.
  • Sportico values the Raptors at $4.66 billion and the Maple Leafs at $3.66 billion, with four teams and Sportsnet exceeding $12 billion in total worth.
  • Rogers' acquisition includes a 12-year NHL media rights extension, sidelining Bell and TSN from controlling Canada’s top sports assets.
  • Rogers holds an option to acquire the remaining 25% of MLSE next year, with analysts suggesting an IPO or minority sale as potential monetization strategies.
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Rogers closes deal with BCE to become majority owner of MLSE

Rogers Communications Inc. has closed its deal to buy BCE Inc.’s 37.5 per cent stake in Maple Leaf Sports & Entertainment to become the majority owner of the company.

·Kelowna, Canada
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Rogers Communications finalized an agreement to acquire a 37.5% share of BCE in Maple Leaf Sports & Entertainment (MLSE), thus becoming the company's majority shareholder.

·Montreal, Canada
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Cantech Letter broke the news in on Wednesday, July 2, 2025.
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