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Reddit Tests AI-Powered Conversations

The early test lets users choose to read or play posts while Reddit measures which formats can scale without replacing text threads.

  • On Monday, Reddit began testing AI-generated audio and video formats across select communities, allowing users to experience text posts as narrated content or short-form videos.
  • CEO Steve Huffman previewed the change last month during an earnings call, noting an 'emerging content type elsewhere on the internet' of podcasts where creators read Reddit content aloud.
  • Users can toggle between 'read' and 'play,' with the latter producing a video where AI-generated voices narrate posts while text highlights on screen like a karaoke display.
  • Spokesperson Rosa Kim confirmed the 'limited experiment' is currently live on the web and will roll out to iOS and Android starting Tuesday across select communities.
  • These AI-powered features aim to make Reddit more accessible and immersive, part of a broader effort to modernize the platform's video experience and retain casual users.
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TechCrunch broke the news in San Francisco, United States on Monday, August 17, 2026.
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