PBOT survey asks Portlanders to rank pro-cycling taglines
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PBOT survey asks Portlanders to rank pro-cycling taglines
Typical evening commute in 2016. (Photo: Jonathan Maus/BikePortland) The City of Portland is laying groundwork for a marketing campaign that aims to spur a cycling renaissance. Hoping to put an end to years of declining and/or flat cycling growth and harken back to a decade ago when Portland was last seen as a global leader for cycling culture, the Portland Bureau of Transportation has released a survey that tests seven different pro-cycling mes…
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