Paragon Global Brands launch marks new era for Communisis Brand Deployment

Communisis name 'retired' for Paragon Global Brands - DecisionMarketing

The Communisis brand name is finally being scrapped more than a quarter of a century after the business was formed and some 18 months after being bought out of administration by Paragon. The initial deal, signed in December 2023, safeguarded nearly 600 jobs and also included agencies Twelve and Editions and the point of purchase specialist Vox Group. At the time, the brand deployment business employed more than 300 people with a footprint in mor…

Paragon Global Brands launch marks new era for Communisis Brand Deployment

Retail Times publishes international & UK retail news covering products, data, tech, packaging, people, research, comment and more besides! Communisis Brand Deployment, a leader in delivering smart marketing activation and retail solutions to some of the world’s biggest brands, today announces that it has rebranded to Paragon Global Brands. The move marks a moment of formal integration with the Marketing Services business line of Paragon, follow…