US EditionOpta and the growing influence of data in sport
Summary by sportsgazette.co.uk
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Opta and the growing influence of data in sport
Everything in sport can be measured. From expected goals to line-breaking passes, patterns of play to ground duels, Opta has it covered. Armed with this arsenal of information, coaches, captains, and pundits are strategising and talking about the game. It influences fantasy football hopefuls. Punters at the pub and youth coaches are now talking about errors leading to goals. “We’re even influencing results,” says Graham Bell, as he cartwheels i…
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