Nissan makes much less profit due to fierce competition

Reformatorisch Dagblad

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Nissan made much less profit in the second quarter, although the Japanese carmaker sold as many vehicles worldwide as last year. In April, May and June, Nissan sold 787,000 vehicles, but the manufacturer kept less money at the bottom line, partly due to higher marketing costs. These would be necessary to be able to compensate for "intense sales competition" and optimizing inventory, especially in the United States.