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New year: keep promises with the Matmut

Summary by CB News
After a campaign unveiled for Halloween, the Matmut returns with Saatchi & Saatchi France and its famous "Codes Promesses". The concept: transform early evening promises into good Uber. An operation will therefore be launched on the evening of New Year's Eve to keep the most beautiful promise that it will be: ...
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CB News broke the news in on Friday, March 28, 2025.
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